Mindful Chef
Trigger Point
Sara Moylan struggled to find a sports bra that worked with her, not against her. She was tired of doubling-up and layering bras for support that was still subpar.
She set out to solve this problem for herself, which resulted in her helping other women, too. In 2010, she launched SheFit with her husband, Bob. Working from their basement, they began developing fully-customizable sports bra prototypes, and the rest is history.
Arguing that a sports bra is the most important piece of workout clothing, the brand helps women alleviate breast pain during exercise. Rather than restricting you from reaching your goals, SheFit wants your bra to work with you and support you. In 2016, the couple got to show the world their product on the SheFit Shark Tank episode. After striking a deal with Daymond John, the brand absolutely exploded in popularity. The brand balances encouraging women to stay healthy and be their best with their focus on inclusivity. Their sizes range from XS to 6 “luxe” (i.e., 6X). Unlike many other fitness brands, SheFit features beautiful models of all shapes and sizes.
Plus, the company’s blog includes articles to help women navigate the fitness world and lead a healthier life. Some of their most popular tips are included in the SheFit Bras 3-day detox to lose weight plan article, in which they help women reset their body to start (or jump back into) a fitness routine. Shefit was ranked as one of the top 100 fastest-growing privately held companies by Inc.500. The brand now operates from their headquarters in Grand Rapids, Michigan.
Shefit provides a plethora of advantages such as:
- Wide range of athletic wear and accessories
- Customizable sports bras provide adjustability with the shoulder straps and bust band
- Bras are easy to put on and remove, with removable compression and encapsulation cups
- Inclusive size range
- Packaging is recyclable and biodegradable
- SheFit bra sizing experts available for virtual fittings
- Referral program, rewards program: Earn “crowns” that unlock perks like birthday gifts and early access to new products
- Free US returns and exchanges
- Instalment payments available with Klarna
You love running, but the way your breasts constantly bounce is painful, discouraging you from pushing harder and going faster. Thankfully, SheFit set out to solve this problem. The Ultimate Sports Bra is designed to keep your girls in place. Finally, you can run at the pace you choose, not the one dictated by your pain. This sports bra boasts five key features:
- Adjustable straps for a customized fit
- Adjustable bust band to ensure it stays tight against your unique shape
- 2-way stretch material for support and comfort
- SheFit’s trademarked Compression and Encapsulation cups to support each breast separately (no uniboob!)
- High-performance zipper for easy removal
This bra slips on and off easily and is a breeze to adjust during workouts. It is offered in four permanent classic shades as well as five limited edition patterns, such as the silky snakeskin-looking fantom.
The Flex Sports Bra is made with a buttery soft fabric that feels smooth and lays flat against your skin. For low to medium impact sports, this bra will keep your breasts tightly in place so you can focus on the things that matter. Featuring SheFit’s patented Zip. Cinch. Lift. ® technology, its adjustable straps and bust band ensure a customized fit for your unique body. The wireless seam-free cups result in a smooth look under shirts—but this bra is so pretty that you might not want to cover it up! The Flex Sports Bra is fierce and versatile. Customers can choose from two permanent shades, black and blush. But don’t worry, these bras are anything but boring: there’s rose gold marbled detailing on the back for a touch of elegance.
Whether you passionately support team bra or team no bra, some days your breasts just need a break from padded, restrictive, and sweat-inducing unmentionables. SheFit’s Lounge Bra provides support and modesty without compromising comfort. This seamless bra features a zip-front for easy removal, as well as a racerback cut for enhanced movement. It’s designed to conform to your unique shape, thanks to its universal stretch fabric and removable cup pads. All in all, it’s meant to provide the benefits that only a bra can offer, but without the feel of one.
Look, high-impact sports bras are great for a lot of things. Running, pilates, kickboxing—the list goes on. But sometimes we are willing to sacrifice compressive support for something that lets the girls breathe a little better. That’s where SheFit’s Low Impact Sports Bra comes in.
Whether you’re on your way to a hot yoga class, out for a mountain hike, or jumping on your Peloton bike, this bra will provide support where you need it. The Low Impact Sports Bra is made from soft nylon, breathable polyester, and stretchy spandex for a supportive but comfortable fit.
It features a zip-front closure that’ll stay locked in place until you’re ready to remove it, thanks to the added security from the hidden clasps. (Because no one wants to have an “oops” moment in the middle of the gym.) Plus, the brand’s iconic body-mapping technology will keep your breasts looking perky and exactly where they’re supposed to be throughout your workout.
A tank is the perfect cover for when you don’t feel like showing off. But lightweight tanks often bounce around and don’t stay in place. Plus, why have a second set of straps that just add more tension, when your bra already provides the right amount?
The Clip Tank is strapless and clips to your Ultimate or Flex sports bra. It’s made from a soft, lightweight, and breathable material that moves with you and not against you. Featuring a scoop neck in the front, the Clip Tank has a peek-a-boo back that provides some breathability while allowing you to show off your bra. Super easy to clip on and off, you can remove it after your warmup or mid-workout if needed.
The Final Word
Sports bras can be expensive. This fact sucks because our bodies don’t stay the same size throughout our lives. Fully-adjustable bras means that if you gain or lose some weight, the bras can be re-adjusted to provide the same support. The brand itself has a positive mission, and is inclusive of different body shapes. Not only do they offer a wide range of sizes, they also feature diverse models. They also offer a blog that covers a number of topics to help you lead a healthier, more informed life.